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Your unique promise – The Sunday Snippet [12.4.11]

A good business is really one that delivers on what it says. Day in and day out it’s about keeping promises to complete tasks and deliver results. As business people, that’s our duty to colleagues, clients and customers. There’s also the promise of delivering at the absolute highest levels and developing a reputation for it. …

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Gratitude – The Sunday Snippet [11.27.11]

This week I write to you in the spirit of the holiday weekend with a simple and sincere thank you. Thank you, Loyal Readers, for opening this email each week and letting me share an idea or two. Thank you, Fellow Entrepreneurs and Colleagues, for sharing your insights and taking a few moments to learn …

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She’s my buttercup – The Sunday Snippet [11.20.11]

A metaphor is simply describing one thing by likening it to another: She’s my buttercup. That dude’s a rock. Basic as they are, metaphors can be extremely powerful thought and language tools. They can be playful, descriptive, and colorful. They are the enemy of dry, boring and dull. Linguists and writers have long known that …

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You are not alone – The Sunday Snippet [11.6.11]

If you’ve seen the term “content marketing” and wondered what it means, you’re not alone. The smart folks at copyblogger have a simple definition for this hot marketing term: creating and freely sharing informative articles – copy that at its core educates and informs, and sometimes – entertains. Good examples of educational and informational content …

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