Make peace with your inbox using the “Yesterbox” technique. Email can be exhausting. It piles up, it never stops. Sometimes it makes you feel like Lucy and Ethel in the chocolate factory. Tony Hsieh, the wildly successful founder and CEO of online clothing seller Zappos use to feel the same way: “In 2012, I felt …
Category: law firm client marketing
It’s about time – The Sunday Snippet – [1.26.14]
Three time-saving ideas — that don’t take much time. Time and money. They get talked about a lot and are often the big payoffs in product and service pitches – “save time and money!” We see that line every day. And they are often portrayed as having equal value, however that’s not true. While money …
The presentation formula – The Sunday Snippet – [1.19.14]
Presentations often miss the mark. Here’s a formula for creating one that truly informs and persuades. Nobody wakes up in the morning thinking they need more information presented TO them. With the exception of a root canal, there may not be a more painful experience than having bullet points read to you during a PowerPoint …
Stories stick – how to win hearts, minds and business with stories
Make a lasting impression — and new sales — with customer stories. Chip and Dan Heath are famous for their smart and compelling books. The book that first made them popular, “Made To Stick,” is a classic. It lays out in simple terms how to get people to remember and understand your message as well …
Great expectations – The Sunday Snippet – [1.6.14]
Confidence keeps motivations high. Here’s how to gain it and keep it. The sales meter for most of us was reset to zero five days ago. The highs and lows, wins and losses of 2013 are now being memorialized in tax forms and it’s time to build another good year – one day and one …
It’s a date – The Sunday Snippet – [12.29.13]
Quality time with the family trumps more time at the office. Here are a few ideas for making it happen. We talk a lot about business in this weekly note, but business is a distant second (or should be) to family. We all know the old saw: at the end of life no one ever …
Improve your powers of persuasion – The Sunday Snippet – [12.15.13]
Want to be more persuasive? Present a balanced argument. There are two sides to every argument and we all know it. Ever been steamrolled in a meeting or discussion? Ever tried to steamroll someone else? It’s not much fun and it doesn’t feel good. But what about the other side? We know it’s there and …
Tell me more – The Sunday Snippet – [12.8.13]
How to have better conversations — with anyone — using three magic words. Being a good conversationalist is a valuable skill for any setting – your office party, a client meeting, or even an annual review. Beyond weather conditions, recent meals, and minor maladies, it’s important to connect with people through meaningful verbal exchanges. Good, flowing …
A simple plan – The Sunday Snippet – [11.24.13]
Simple steps for simplifying. Why do we make things harder than they should be? I’m not sure of the answer, but I do know that overly-complex systems, plans and methods, as well as clutter, often lead to confusion and inaction. So how can you avoid complexity quick sand? Simplify, simplify, simplify. “Simplicity is the ultimate sophistication.” -Leonardo …
The Joy of Clients – The Sunday Snippet – [11.17.13]
Amplify the joy of clients. It’s fun, it feels good, and it grows business. It’s that time of year again when we take a closer look at our personal and professional lives and take stock of progress. We tend to think a bit deeper. I got an early start this week. I received a few …