Use more inspiration and less perspiration. Working smarter, not harder by following hara hachi bu. Does it feel like the treadmill is stuck on high sometimes? Family, school, work, repeat, right? Burnout and exhaustion are real medical problems, and are much more complicated than simply being tired. Concentration can suffer, guilt can grow, relationships can …
Category: Testimonials
Why stories? Which stories? Add customer stories to your content marketing mix.
Numbers give clues but don’t tell the whole tale. Why stories? Which stories? And tips for better stories. Statistics don’t lie, but they also don’t do as much to persuade as you might think. Research and results show time and again that if you want to connect with your key audiences, one of the best …
Cartoons drive engagement – The Sunday Snippet – [6.16.13]
“I ever tell you fellers the story of Wild Stu Heinecke?” Magazine and newspaper readership surveys consistently point to cartoons as the most memorable and most popular form of content. But do they work in marketing? I first told you about Stu Heinecke in a Snippet back in March. He’s one of the world’s foremost …
You are appreciated – The Sunday Snippet – [6.9.13]
This little Sunday morning note was born two years ago and I want to thank you for your readership, encouragement and input along the way. Thank you for your time, and, if you’ve gone out of your way to reply back with a comment or kind word, it is greatly appreciated. Some posts have been more …
Think and grow (rich) – The Sunday Snippet – [6.2.13]
“Think and Grow Rich” — it’s not about the money. Napoleon Hill’s book “Think and Grow Rich” was mentioned by someone this week as a life-changing influence and it prompted me to re-read my own copy. One of Hill’s hallmark expressions is of course “Whatever the mind can conceive and believe, the mind can achieve.” …
Change made easier – The Sunday Snippet – [5.26.13]
How to get anyone to do anything — fast. Have you ever been asked to make a change you don’t really want to make? Have you ever tried to get others to change? What worked and what didn’t? Those were some key questions explored during this month’s Business Book Review session held by my friend …
Wild about Harry – The Sunday Snippet – [5.19.13]
Simple and useful life reminders translate into relationships, respect and results. It’s May, so that means families, friends and students are gathering all over the country to celebrate the attainment of diplomas. Many good ideas will be shared with our freshly minted graduates during these ceremonies and accompanying commencement speeches, but these speeches aren’t just …
Moms make it happen – The Sunday Snippet – [5.12.13]
Why moms make the best entrepreneurs. When you take a look at family life and compare it to entrepreneurship, there are some interesting parallels. Running a great family is more similar to running a great business than you might think. Jill Salzman started The Founding Moms in 2011. It’s a collective of offline meetups and online resources for …
Keeping it real – The Sunday Snippet – [5.5.13]
The best leaders anticipate changes, challenges and implications. And they succeed by staying grounded in reality and results. Here’s how. Have you ever had the sense you were spinning your wheels as a team member or leader? I think we’ve all had the experience: We attend a lot of meetings, we talk about a lot …
Give to get ahead – The Sunday Snippet – [4.28.13]
The evidence is clear: You get more when you give more. But you have to do it right. We all receive a steady stream of requests daily for general assistance in the form of ideas, money, connections, resources, and time. These requests come from friends, family, and colleagues, and most of us want to help. …